About Me

I am on the path to becoming a consultant who turns complexity into clarity. I help businesses solve operational challenges and scale by blending structured thinking with data analysis at the intersection of supply chain, technology, and strategy.

I currently serve as a Consultant Intern at PROJXON, optimizing operational assessments and business-optimization frameworks. At Therapprove, I improve patient-facing workflows. I also represent my MBA cohort as VP of Academic Affairs at Simon Business School.

Before business school, I spent five years at Decathlon leading global transport and logistics projects across Asia and Africa. I managed a $50M transformation and delivered over $2M in annual savings, learning to align teams and drive measurable impact.

My Path

Transforming complexity into clarity through strategic consulting and data-driven solutions.

Today

Leading operational assessments and optimization frameworks while pursuing my MBA.

Before

Five years driving $50M transformations and $2M+ savings in global logistics operations.

Experience & Achievements

Simum Tasnim with MBA cohort at Simon Business School
2025 – Present

Consultant Intern & Student Leader

  • Serving as Consultant Intern at PROJXON, driving operational assessments and optimization frameworks for tech and e-commerce clients.
  • Improving patient-facing workflows through user research as a Project & Strategy Intern at Therapprove.
  • Elected Vice President of Academic Affairs at Simon Business School, representing my MBA cohort.
  • Founder of So Good Wigs, managing ethical supply-chain operations and product design.
Simum Tasnim with team during 3PL Transformation
2024

Country Project Manager & 3PL Transformation Lead

  • Led a $50M third-party logistics supplier transformation, cutting global logistics costs by 15%.
  • Designed and rolled out an Agile supplier-onboarding program, reducing onboarding time by 30%.
  • Built a Tableau KPI dashboard for supplier performance, unlocking $500K in annual savings.
  • Started my MBA at Simon Business School, specializing in consulting and product management.
Logistics innovation team
2023

Logistics Innovation & Global Relay Lead

  • Organized Bangladesh's first container-yard (CY) load export from Mongla Port.
  • Pioneered "Milkrun" CY load exports to new markets, a first for the region.
  • Coordinated multiple global relay projects including "Save the Frogs" and "Traceability Network."
Strategic supply-chain transformation team
2022

Strategic Supply-Chain Transformation

  • Launched the inaugural Decathlon–Walmart shipment from Bangladesh to USA.
  • Served as global referent on BI "Eyes Project" and volume piloting.
  • Deployed CO₂-reduction tools at supplier sites and mentored logistics teams in three countries.
Training and cost-savings initiatives
2021

Trainer & Cost-Savings Champion

  • Certified as a global Trainer on Conditions Générales de Livraison (GTL/GTD).
  • Co-led a $470K commercial & logistics cost-savings initiative.
  • Deployed a Google-powered logistics performance dashboard across 100+ team members.
Crisis management during COVID-19
2020

Crisis-Mode Logistics Leader

  • Managed uninterrupted flows to Europe and North America during Covid-19 for a 150M BDT business stake—zero premium containers.
  • Executed emergency CAC Planification under crisis conditions.
Digital transformation and network launch
2019

Digital & Network Launchpad

  • Launched Decathlon Bangladesh's first logistics website.
  • Oversaw Europe's largest BD export lane within six months of joining.
BBA graduation and early operations
2018

BBA Capstone & Early Operations

  • Graduated BBA (Operations & Supply-Chain) from BRAC University with Dean's List honors.
  • As Supply-Chain Intern at Robi Axiata, coordinated passive-readiness projects and improved site reporting accuracy.

Featured Projects

Digital & Network Launchpad

Case Study 1: Digital & Network Launchpad

Challenge: Decathlon Bangladesh lacked any unified digital platform for logistics data and had no scalable training system, causing inefficiencies and inconsistent practices across its growing network.

Approach: I designed and launched the first Decathlon BD logistics website, rolled out a Google-powered performance dashboard to 100+ teammates, and built the "Logistics Learning School" online academy with self-paced content.

Impact: Empowered over 100 team members with live data, established a certified training program that standardized best practices globally, and created the first-ever country-wide logistics website and learning platform.

Google Workspace Web Development Dashboards E-Learning
View Company Internal materials are confidential
Agile Supplier Transformation

Case Study 2: The Agile Supplier Transformation

Challenge: A $50M 3PL supplier network was driving up costs, onboarding new partners was slow, and performance tracking was manual—hindering accountability and savings.

Approach: I launched an Agile-based supplier onboarding program, developed a Tableau dashboard to centralize all supplier KPIs, and used dashboard insights to restructure logistics routes and renegotiate contracts.

Impact: Delivered a 15% reduction in annual logistics spend, cut supplier onboarding time by 30%, and unlocked $500K in annual savings through data-driven negotiations.

Tableau Agile Data Analytics Supply Chain
Sustainability Report Dashboard is proprietary
Founder's Digital Blueprint

Case Study 3: The Founder's Digital Blueprint

Challenge: Early-stage, mission-driven founders lacked a cohesive digital narrative, scalable service framework, and aligned go-to-market plan, resulting in low engagement and weak lead conversion.

Approach: I conducted SWOT and competitor research, crafted memorable service models (e.g., "The Rise Framework™"), and delivered end-to-end digital blueprints covering site flow, CTAs, and lead-magnet funnels.

Impact: Provided 3 comprehensive Digital Blueprints for e-commerce, coaching, and craft clients and equipped founders with a clear roadmap projected to increase average order value by 20%.

Strategy UX Design Digital Marketing Frameworks
Patient-Centric Scheduling System

Case Study 4: The Patient-Centric Scheduling System

Challenge: Therapprove's referral platform suffered from poor therapist discovery and a cumbersome booking process, leading to high no-show rates and low patient satisfaction.

Approach: I mapped user pain points, introduced location-based filtering with map views to improve search, and designed a streamlined calendar interface for easy availability setup and preview.

Impact: Increased patient-provider match accuracy by 25%, reduced scheduling time by 20%, and created a feedback loop that accelerated product-team decision-making.

HTML/CSS JavaScript UX Design Healthcare

Let's Connect

Ready to Drive Impact Together?

I'm always open to discussing new opportunities, strategic challenges, and innovative solutions that create meaningful business value.

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